CREATING DELIGHTFUL EXPERIENCES

 
PROJECTSPROCESS

YEARS OF BRANDING

YEARS OF PRODUCT DESIGN

YEARS OF RESEARCH

YEARS OF MANAGEMENT
Creating a product that users love is f*cking hard. If it was easy then all the mobile apps you downloaded on your phone would be used all the time.

You’ve heard the stats about how the top apps get all the traffic and how behavioral science techniques are employed to boost dopamine to create addictive apps. It’s true with television, sports and even architecture. It’s a battle for more than eyeballs, it’s a battle for loyalty. My success metrics are measured by retention, adoption, and engagement but most of all – love.

Orchestrating the entire process to generate the desired results is an undeniable art form. UX practitioners are capable of creating assets but it’s managing the steps and making sure the data is something to build upon is where I shine the brightest.

Understanding the audience is a fundamental step and it’s done through diligent and thoughtful understanding of the end users. I make sure members of my team can “feel the pain” of the end users so they can design world-class experiences that will make amazing products.

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Contact me if you need product love. I am available for advisory roles, board positions, and new UX leadership opportunities. My experience spans enterprise, B2B, and consumer applications.

PRODUCTS

Process-Driven

Flexible

Optimistic

DESIGN

Curious

Creative

Pragmatic

 

MANAGEMENT

Empathetic

Accountable

Patient